• Home
  • About Us
    • What We Do
    • Why DemGen
    • FAQ
  • Services
    • Business Development
    • Service List
  • Testimonials
  • Case Studies
  • Resources
  • Blog
  • Contact Us

Keeping Your Business Fit

Monday, January 21st, 2013

I saw this quote, “You cannot build fitness on dysfunction” ~ Gray Cook”, on a client’s site in the fitness industry.

We had a very healthy dialogue and I mentioned this quote buried within their site and why it resonated with me.

Immediately, I converted it to the general fitness of a business, as I have periodically encountered “dysfunction” within clients and prospective client’s business models.

Obviously if we are hired to restore function, grow sales, improve customer satisfaction and communications, we need to be able to address the “dysfunctional” aspects first.  If a client is not wanting/willing to address these concerns, I feel professionally tied and unable to move them to health and vitality, and therefore recommend they choose another “doctor”.

The problem typically does not require radical change and is a relatively easy fix in our view.  A good example is when a client requests that we generate more customers and we discover that their current clients are not being properly cared for.  We’d recommend that they take a look at their entire customer life cycle and resolve any issues, before they move forward and grow.

The “Fix” may be creating systems, enabling proper and consistent follow through, training or retraining a current staff member of their team.  The main point is that more sales is not always the answer.

I’ve found that there is typically “dysfunction” at some level and to some degree with all companies, mine included.  The real value comes in determining if it critically affects your internal team and becomes rampant and/or affects your clients in a critical way.  I don’t think we need a degree to figure out what the root cause is and have the will to resolve, heal and come from a place of health.

Maybe start with a few questions:  why am I here?  What’s the purpose of this business?  Who do we serve and how do we serve them best?  Is this situation effecting the positive outcome to those answers and if so, what do I need to do to resolve it.

My challenge to you is to pick an area of dysfunction within your business and restore it to health.  I’m going to do the same.

Wishing you a vibrant, healthy and fit business!

Gary Evans

Categories : Small Business
Comments Comments Off on Keeping Your Business Fit

The Social Help Desk Revolution

Friday, January 11th, 2013

desk-social-help-desk-revolution

courtesy of Aldo Baker

Categories : Entrepreneurial Lifestyle
Comments Comments Off on The Social Help Desk Revolution

Driving the Bus Deserves Your Full Focus

Thursday, January 10th, 2013

Scott Eblin, in his book The Next Level, makes some super suggestions for newly promoted managers. In this post, I take the liberty of adapting Scott’s advice for the benefit of new business owners and seasoned entrepreneurs.

Are you a person who works extra hard and gets things done? Have you always been fiercely self-sufficient? When you are ready to grow your business, it is time to build a team and let others do the work. You can get more done by supporting team members to use their skill sets and expertise in the functional roles that your business requires. For some owners, this requires a change of mindset.

The scope of work naturally expands with the growth of your business. Results are expected in more and more areas of expertise. In your crucial role as the business owner, your greatest results will come from using your genius abilities in the ways that maximize your value. How can you best perform that role? Delegate to others, so that you focus on tasks that only you can do.

Though you are ultimately accountable for the results of all who work on your behalf, your team will function best with clear goals and directions and the independence to use its expertise within the systems you’ve established. When you provide support, performance milestones and accountability, team members will figure out how to do the tasks using their expertise. You’ll get more done if you allow others to do what they do best.

There are tremendous benefits in learning from other entrepreneurs’ experience of what does and does not work in any given situation. You gain perspective and valuable insights by widening the scope of your radar beyond your own business model. Be open to the many resources available and network with others who have complementary business growth goals. Find a mentor. Be coachable. In this way, you can take a look at your company from the outside in.

Self-renewal is essential to be at your physical and mental prime. Adding more and more things to your own routine will surely lead to an eventual overload, so learn to set healthy boundaries and give yourself the time you need to recharge. Decide what is most important for you to do, focus on that and say “no” to all the rest.

The best way to ‘drive the bus’ is to give that job your full attention.

Julie Nierenberg

Categories : Entrepreneurial Lifestyle, Small Business
Comments Comments Off on Driving the Bus Deserves Your Full Focus

DemGen’s Expert Team: Lead Generation

Wednesday, January 9th, 2013

Each week we will be covering one of the experts from our team. This week we’d like to introduce you to Reg Sum, our Lead Generation Guru.

Reg has been working with DemGen clients for pretty much as long as we’ve existed.  His view on Lead Generation for clients is that it’s like being a pitcher on a baseball mound…  You need to be adept at tossing curve balls, knuckle balls and just plain, straight-ahead direct tosses across the plate.  (Each prospect is unique.)

Combining a wealth of experience with a lot of personality and humor, Reg focuses not only on making the sale, but creating a lasting business relationship.  He respects both our clients and their prospects – and it shows in his work.  His results speak for themselves.  He’s implemented so many successful campaigns that when our clients return for their next campaign they request him by name.

In his own words: In a lot ways, basic Lead Generation or Telemarketing is a sure, swift and efficient way of learning whether or not a prospect is interested in your product or service. The telephone can certainly save innumerable steps and vast distances in travel.  Perhaps the nicest thing about my position is not having to commute to work, but rather being able to work out of my home office and get started without having to wait to commute.

Categories : Business Experts
Comments Comments Off on DemGen’s Expert Team: Lead Generation

Who Do You Trust Your Business With?

Monday, January 7th, 2013

Imagine, one of your most precious assets in your life (your company), and you seek  to hire the cheapest possible talent to care for it!  I’m not against finding a good deal or making the lowest investment for the highest return.  But, let’s face it – if you feel you are getting away with a super duper deal at someone else’s expense, lack of self-worth or experience to negotiate – it’s probably not a win for you in the end.

I was looking for a cleaner on Craigslist and came across this ad…

F144757393

Of course I immediately translated this to the business world and see the same thing en masse.

Let’s STOP the madness!  If your business provides your life force fuel (job satisfaction, mastery of skills, money, etc) for you and possibly many other people, is it not worth a deeper investment to find the right fit vs. the cheapest labor source?

I’ve seen it many times, where we (DemGen) have come into a situation where we are cleaning up after the other cheaper or sometimes more expensive but less effective babysitter.  We come on board to find there were no or inefficient systems created, lack of internal/external communications, no documentation, redundancy of tasks, too many chefs, disorder/chaos and slow to no growth.  The entrepreneur didn’t feel confident to take time off and had to micro-manage.  What’s the sense of hiring a babysitter and then staying home to watch over things?

DemGen played a little joke (or what we thought was a joke) for April Fools last year.  We wanted something that was a little far-fetched, and yet not out of reach and certainly possible for us to handle.  We laid out a special offer for business sitters.  And guess what?  It worked!  We had live, real feedback wanting to know more.  In essence, we do actually care for your business, so it’s not a stretch.  If you were to go away for a few months could your business thrive or even survive?

THIS IS NOT A JOKE:  If that’s your goal, we can support you in accomplishing it!  Just send us an email to schedule a discovery call so we can find out more about each other.  HINT:  This should be a goal for all, whether you are going away for a little while or not, it’s not a sellable business if it can’t run without you.

 

Categories : Business Experts, Small Business, Virtual Teams
Comments Comments Off on Who Do You Trust Your Business With?

Valuable Lessons from a Surgical Ordeal

Saturday, January 5th, 2013

Here I am one month post-surgery, recovering steadily, and thankful that I can share that news. Has it ever been an exciting ride! And I am so thankful for my situation.

You may think gratitude is an odd response to a painful and debilitating episode in my life, but that’s just how I’m wired: I actively look for the lessons in challenging circumstances and give thanks for them. And, wow, did I get to learn a few this time!

Ask for assistance and accept it. When I operate under the assumption that I can handle all life’s challenges on my own, I do myself no favors! I learned to let others contribute to my successful outcome and to ask for whatever is not specifically being offered that will also assist me.

“Pride goeth before the fall” is adapted from the Book of Proverbs. Pride has no role in my return to full health and function. No matter how potentially embarrassing it may seem, success depends on my ‘full disclosure’, time and time again. There is likely nothing I can share that my kind caregivers haven’t heard or seen before.

Patience, pacing and peace help my pursuit of purpose. With whom am I most impatient in this life? That’s right—with me! Now is the time to be extra kind, extra understanding, extra methodical and extra calm to give myself the healthy space I need to be well again. I learn this lesson, again and again. My brother gave me some very wise words to live by: “Do a little a lot, not a lot a little.”

New friends are found everywhere. I am so amazed at the number of people I met while in hospital and the generosity of their sharing. Again and again, interesting people cared to know me and enjoy the time we had together, however colored by our various roles as patients and caregivers. By reaching out, I reap the rewards.

Humor is the very best medicine. Even (and especially) under painfully adverse circumstances, I found something to laugh about. And it helped. Just try to laugh without cheering up a bit—it’s impossible! When things seem to be at their ‘rock-bottom’ worst, I find the humorous slant. Then I laugh. The future looks brighter through laughing eyes.

Perspective (and therefore experience) is my choice. Somehow, with rare exceptions, I am able to distinguish the role of choice in my reaction to whatever comes up. How I choose to deal with the things I am dealt—and being able to distinguish that I am actively choosing—is the essence of dignity in any situation.

These few lessons can be applied to any situation, and I intend to take them out into the great wide world of my work and personal life and apply them generously. Perhaps you can use them too.

All the best!

Julie Nierenberg

Categories : Entrepreneurial News/Stories
Comments Comments Off on Valuable Lessons from a Surgical Ordeal

New Year’s Resolutions for Your Business

Thursday, January 3rd, 2013

As we begin a new year it’s a time for reflection and contemplation.  We look back at the year past and resolve to make improvements in the year ahead.

Unfortunately, according to Statistics Brain, only 8% of resolutions are actually successfully achieved.

Why such low success rates?  Often resolutions are made in haste as part of a New Year’s Day routine, instead of with deep reflection.  To effect permanent change requires conscious thought and hard work.

If you are resolving to make changes in your business or personal life this year, there are ways to help ensure you achieve your goals.

Regularly revisit your resolutions.

It’s easy to fall back into past habits upon returning to the daily shuffle after the holidays.  Take the time to step back daily, weekly and monthly to review and see where you stand.

Have you been doing what you resolved to do?  The results should speak for themselves.

By regularly revisiting your resolutions, they remain top of mind and organically become ingrained in everything you do.

Create a support system.

Let’s face it, change is never easy – old habits die hard.  Sometimes you’ll need a bit of help to reach your goals.

Surrounding yourself with individuals who understand and support your resolutions will help you to succeed.  They can provide friendly reminders to keep you on track, as well as provide a beneficial outside perspective.

Whether it’s a spouse, colleague or virtual team, it’s essential to have support to stay on track when making changes.

Embrace past successes (and failures).

There is always room for improvement in life.  Nothing is ever perfect.  Use past failures as lessons to make the transition easier.

Remember the cause and effect of your actions in the past year.  What were you happy with?  What would you like to change?

With both your successes and failures in mind, you can create your strategy for the year ahead and focus on the success you will achieve in the coming year through making changes.

Develop a clear vision of your success, intensely believe you can achieve it, dedicate your passion, creativity and self-discipline to it, and you will succeed.

In the famous words of Albert Einstein: “Insanity is doing the same thing over and over again and expecting different results.”

 

Categories : Entrepreneurial News/Stories
Comments Comments Off on New Year’s Resolutions for Your Business

DemGen’s Expert Team: Graphic Design

Wednesday, January 2nd, 2013

Each week we will be covering one of the experts from our team.  This week we’d like to introduce you to Jerome Bourgault, our Graphic Design Guru.

As one of our resident creatives, Jerome is a graphic designer/illustrator/sculptor/writer/editor, translator, actor, overall communicator and creative generalist, typography geek, word-nerd, coffee-addict, history buff, lover of all things ancient and/or fossilized, foodie, cinéphile, culture-hound, and die-hard New England Patriots fan.

He provides graphic design work here at DemGen, giving visual expression to our clients’ products, services, ideas, and insights.

A visual artist by training, his specialization in page layout ultimately stems from a passion for text, words and letter-forms. In everything from annual reports to single-page flyers, his main emphasis is on conveying the core message as effectively and directly as possible.

In his own words: I’m originally an anthropologist by education, and I’ve always viewed our species as compulsive communicators. The need to share thoughts, ideas and stories is inherently and fundamentally human. Everything I’ve done professionally, whether writing, drawing, designing, acting, or teaching, has been a expression of that basic need.

 

Categories : Business Experts
Comments Comments Off on DemGen’s Expert Team: Graphic Design

DemGen’s Expert Team: Social Media, Web Maintenance and Administration

Friday, December 28th, 2012

Each week we will be covering one of the experts from our team. This week we’d like to introduce you to Amanda Davids, our Web Communications Goddess.

With a 10-year background in administration, Amanda is an adept problem solver and believer in efficiency.

Since the advent of MySpace in 2003, she has been using various social media including Twitter, LinkedIn, Facebook, Pinterest, YouTube, and Reverbnation to build branding, online presence and drive browser traffic to websites.

Amanda also has experience in web maintenance using various CMS platforms such as WordPress and Joomla.

With a keen interest in design, Amanda also has experience with Corel Draw, Photoshop, and Microsoft Publisher.

Joining the DemGen team in 2012 Amanda has enjoyed using her unique combination of skills to support clients and helping

them build their reach and presence online.

In her own words: What I like most about DemGen is the opportunity they provide for team members like myself to participate in tasks they enjoy and tailor their own positive and creative spaces to do so.

Categories : Business Experts
Comments Comments Off on DemGen’s Expert Team: Social Media, Web Maintenance and Administration

‘Twas the Night Before Christmas at DemGen

Monday, December 24th, 2012

borderlys

‘Twas the night before Christmas and all desks were clear
The joyous laughter with family was all you could hear
The work was completed before holidays with glee
In hopes for festive times with friends and family

All to dos were crossed off with a sigh of relief
While entrepreneurs celebrated a day without grief
With Gary in his Santa suit and Pam hanging a stocking
They ensured the holidays were a time for rocking

When suddenly online there arose such a chatter
They had to log on to see what was the matter
Away from their duties they ran in a dash
Checking emails and statuses quick as a flash

Because they consider all clients family too
If there was an emergency, they’d know what to do
When what to their wondering eyes would appear
But multiple thanks for holding clients’ businesses dear

With business growth coming efficiently and quick
Some were even referring to Gary as St Nick
Even more messages praised Pam and the Team
Humble by nature, they couldn’t help but beam

Now Kimberley!  Now Kim!  Now Chris and Dan…
And multiple messages calling Gary ‘the man’
With so much joy their hearts may explode
They were grateful to help with clients’ workload

Each working virtually within their own expert skills
Providing solutions for businesses gave them great thrills
Rolling up their sleeves at the drop of a dime
They were on top of everything all of the time

Seeing such great feedback in front of their eyes
Filled their hearts with thanks for the lovely surprise
Looking forward to more fun in 2013 and beyond
Working with clients of which they were so fond

And on that note they finally decided to unplug
Returning to their families to give a big hug
As they turned off their tech and put it out of sight
They said aloud, Merry Christmas to all and to all a good night!

image courtesy of borderlys

Categories : Virtual Teams
Comments Comments Off on ‘Twas the Night Before Christmas at DemGen
« Previous Page
Next Page »

Get Blog Posts Via Email

          

Recent Posts

  • Moving Your Business Forward
  • How Learning Can Help Your Business
  • The Long Term Entrepreneur
  • Get More Done in Less Time
  • How Lists Help Your Productivity
  • How Much Productivity is Too Much?
  • Learn to Say No
  • Taking a Business Break
  • How Successful People Succeed
  • How to Simplify Your Business (and your life): The Basics

Search The Blog

Tags

awareness blogging tools business business plans Canadian history Christmas Coaching communication in business customer management customer service entrepreneur Entrepreneurs entrepreneurship growing your business home office innovate internet life motivation origin of business passion positive habits productivity remote workers remote working Small Business social media starting a new business Time Management Time Management Tips tribe virtual assistant virtual teams web tools Work/Life Balance work at home working for yourself working from home

Archives



        





Latest from the Blog

Connect With Us

DemGen Inc. © 2025 We Respect Your Privacy and Practice Ethical Business
Privacy Policy  |  Contact Us  |  Blog